Story of aSaw

Every great journey starts with a vision, and for Archna Wadhwa, it was clear from day one. In 2015, she founded aSaw to deliver solutions that go beyond immediate needs, creating lasting value. From its beginnings as a lead generation venture, aSaw evolved into a cutting-edge technology company, driven by a dedication to customer success.

Starting in the USA and India, aSaw expanded its reach to Hong Kong, the UK, Australia, Mauritius, China, and the UAE, partnering with a diverse range of clients—Fortune 50 corporations, Big 4 consulting firms, tech enterprises, startups, wealth management firms, insurance companies, credit rating agencies, casinos, and the PAN African Stock Exchange. With over 100 successful projects, we’ve generated more than $80 million in value, reflecting the trust our clients place in us.
Our journey began with a lead generation tool that helped clients connect with potential customers. As our clients’ needs evolved, we introduced solutions such as an Enhanced Due Diligence product, automated news analysis, and Software-as-a-Service (SaaS) offerings, delivering greater insights and value. We then expanded further, providing product development, analytics consulting, advisory services, and AI expertise for sectors such as BFSI and tech enterprises. Recognizing the demand for efficient information processing, we launched an automatic document parser, allowing clients to extract relevant data from vast datasets with ease. Additionally, we developed a resume parser and scoring system, complemented by staff augmentation services, to help clients streamline recruitment.
Our journey, fueled by a bootstrapped model, has kept us agile and customer-focused. Today, our diverse team of experts provides services in product development, SaaS solutions, hiring support, staff augmentation, advisory, and analytics consulting, fostering a collaborative, innovative culture through a hybrid work model.
As we look to the future, we aim to help businesses harness technology to unlock new opportunities. This is the aSaw story—one of vision, growth, and a steadfast commitment to lasting impact

Our Vision

At aSaw, we endeavour to enable businesses harness the power of AI and to build innovative solutions that create value in this ever-changing and unprecedented environment.

Mission

At aSaw, we help businesses monetize data, drive AI-powered product innovation, and scale through digital solutions. We partner with organizations to optimize operations, build high-performing teams, and drive sustainable growth with the right talent and strategies.

Our Values

Integrity

We are committed to working with integrity and transparency, ensuring our practices consistently reflect our unwavering resolve to be a trusted partner.

Excellence

We are committed to delivering outstanding customer experiences by prioritizing our clients’ success and continuously striving for excellence in all we do.

Collaboration

We fuel success through collaboration, fostering teamwork and a shared vision with clients and partners to drive impactful and effective solutions.

Intellectual Curiosity

We drive innovation by fostering a culture of continuous learning and exploration.

Meet our Team

Symphony of Excellence reverberates with a crescendo of profundity when it finds a note of acknowledgement in team work. With a flat hierarchy we at aSaw collaborate as a cohort of Business Analysts, Data Scientists, Full Stack Engineers, Consultants and HR Professionals. Our resources exemplify rigour in work ethic, innovation in solutions delivery, and accountability in deliverables.

We maintain flexible operations in a virtual setup to ensure temporal continuity in US, UK, India and Hong Kong markets.

About the Founder

Founder

Ms Archna Wadhwa

Visionary Entrepreneur | AI & Analytics Expert

With over two decades of experience in senior executive roles at global institutions like HSBC and GE Capital, combined with her entrepreneurial journey as the Founder and CEO of aSaw, Archna Wadhwa stands as a recognized leader in AI-driven innovation and business analytics. She has leveraged her deep expertise in data science, AI, and analytics to transform how businesses make data-driven decisions, establishing aSaw as a trailblazer in the industry since 2015.

Archna’s leadership and strategic vision have propelled aSaw to the forefront of the AI revolution, offering solutions that help organizations globally drive measurable success and gain a competitive edge. Under her guidance, aSaw has delivered groundbreaking innovations that enable businesses to harness the power of AI for improved decision-making and operational excellence.

Her impressive track record as an entrepreneur has earned her numerous accolades, including recognition as one of the Global 200 Women Power Leaders(2024) and as one of the Top 10 Futuristic Women Entrepreneurs in India (2022). She has also been named among HSBC India’s Top 30 Women Founders and serves on the Advisory Board of IIT Kharagpur, further cementing her reputation as a thought leader and change-maker in the AI and business analytics fields.
At HSBC and GE Capital, Archna held pivotal roles that enabled her to build extensive expertise in analytics, data strategy, and business transformation. As Managing Director at HSBC, she oversaw 800 resources across five Indian sites, driving initiatives in data governance, ESG analytics, business intelligence, data operations, and data product development. In her earlier role as Chief Data Officer at HSBC’s London headquarters, she contributed significantly to shaping the bank’s global data strategy. She was also instrumental in establishing and expanding GE’s Consumer Finance Analytics team—the first of its kind in India—where she and her team pioneered data-driven insights to support the strategic growth of GE Money.
Beyond her entrepreneurial success, Archna is passionate about mentoring the next generation of leaders, particularly aspiring women entrepreneurs. She actively supports women through workshops and one-on-one mentorship, nurturing a new wave of innovation and leadership. Her commitment to inclusivity and social impact is also reflected in her advisory roles and speaking engagements at top universities, including New York University (NYU), where she inspires future business leaders to embrace AI and analytics.

Advisers & Board of Directors

mr.david-fogarty

Mr. David Fogarty

Advisor - Digital Transformation and AI

mr.bruce-cannon

Mr. Bruce Cannon

Advisor and Partner - UK

jacqueline-farrant

Jacqueline Farrant

Partner - UK

Mr.hardy-lo

Mr. Hardy Lo

Advisor and Partner - HK, Macau and China

Mr.Liyaquat-khan

Mr. Liyaquat Khan

Director - India

Mr.Ian-ogilvie

Mr. Ian Ogilvie

Strategy Advisor, UK

mr.tony-zupa

Mr. Tony Zupa

Strategic Global Business Advisor - US

Recognised start-up by Govt. of India (DIPP4579)

CIN :- U74140DL2015PTC276327
UAM :- KR03D0099092

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mr.david-fogarty

Mr. David Fogarty

Advisor - Digital Transformation and AI

As a seasoned executive with more than 35 years of experience, and currently the CEO of leading Global Decision Science Enterprises, he drives innovative AI solutions for drones, pets, healthcare, and IoT. With 15 years at Cigna/Evernorth and two decades at General Electric, David excelled in leadership roles globally. Holding over 10 U.S. patents with nearly two decades of teaching at institutions like Columbia University, NYU, and Cornell University, he is a best-selling author with over 50 published research papers and 5 published books.
mr.bruce-cannon

Mr. Bruce Cannon

Advisor and Partner - UK

Worked as an international manager & senior executive in HSBC for 29 years across 4 continents. He was the CRO of Latin America and Europe at HSBC. Bruce is a NED and Chair of the Board Risk Committee at RBS International and runs his own Consulting and Advisory firm in the UK.
jacqueline-farrant

Jacqueline Farrant

Partner - UK

With over 30 years of finance experience, Jacqueline specializes in business partnering, financial analysis, and IT cost management. Currently a Finance Business Partner at Gallagher Re, she has held senior roles at HSBC, Credit Suisse, WTW, and Collinson, managing IT cost reporting and business controlling. Her expertise also includes strategy formulation and business planning.
Mr.hardy-lo

Mr. Hardy Lo

Advisor and Partner - HK, Macau and China

With over 25 years of experience in insurance and technology, he is the founder of an award-winning reg-tech firm in Hong Kong. He previously served as Regional Head of Technology at Generali and Director of Project Management Office & Regional IT at Cigna, where he led digital transformation initiatives. His expertise includes building fintech products and implementing IKYC solutions within the BFSI sector in Hong Kong, along with broader fintech solutions in China. He has established two successful InsurTech and RegTech companies and has spearheaded comprehensive digital transformations for multinational insurance firms. And he owns a consulting firm and is a recognized expert in digital transformation.
Mr.Liyaquat-khan

Mr. Liyaquat Khan

Director - India

Managing Partner of Global Risk Consultants and an Executive Director of Actuarial Consulting Congress of Asia. Was the CEO of two life insurers, in India and the Gulf. He has been the President of Indian Actuarial Society three times over six years and is a Fellow of the  Institute and Faculty of Actuaries in the UK.
Mr.Ian-ogilvie

Mr. Ian Ogilvie

Strategy Advisor, UK

An experienced International Manager, he has held senior leadership roles at HSBC and now serves as a Non-Executive Director (NED) for several financial services and FinTech companies. At HSBC, he served as Global Head of Business Services, Global Operations, and Executive Director & Deputy CEO for HSBC Malaysia, where he was instrumental in driving operational efficiency and strategic growth. His expertise in risk management, governance, financial services, and large-scale transformation. Ian is also a trusted advisor to senior executives, guiding them through career transitions and strategic decisions
mr.tony-zupa

Mr. Tony Zupa

Strategic Global Business Advisor - US

Executive Vice President with over 25 years of experience in IT, Business Operations, Procurement / Sourcing, Sales, Marketing, and P&L responsibilities. Had spent 18 years at GE’s Industrial Systems and GE Capital and held an Executive position as VP of Global IT Sourcing, Vendor Management & Outsourcing Operations.